Ricardo Sato

The following videos show MachBlue™ in action, powering mobile TV and digital television products for leading operators.

i-channel is a contents distribution service for i-mode compatible mobile phones based around “FlashCast” developed by Adobe

This article introduces a human-centered design approach, the Three-in-One User Study, which applies a set of methods to speed up and focus on the design process.

Market segmentation and personas are two different techniques that are often perceived as conflicting methods, but they are actually complementary tools that organizations can use to design and sell successful products.

The Inmates Are Running the Asylum (1998), introduced the use of personas as a practical interaction design tool. Based on a chapter discussion in that book, personas gained popularity in the software industry due to their power and effectiveness.

Videos about cognition

The Magical Number Seven, Plus or Minus Two: Some Limits on our Capacity for Processing Information